About Us

Neos Marketing

If you are a B2B company in Houston in the consulting, oil & gas, energy, industrial, logistics or engineering sector, Neos Marketing is ready. We leverage your expertise by helping you focus on marketing strategy, updating your brand identity, building a modern website, and then working with your team to create content used for inbound marketing, as well as targeted outbound email marketing. The right combination of these tactics is proven to generate more leads and help you grow your business. Hire our whole team of experts, not an entry-level marketing coordinator.

Cindy Jen
Web Technology Director

With over 20 years of experience in graphic design, branding and web design, and the ever-evolving world of social media, Cindy fully understands the need for user-friendly designs. She has worked in various industries: Food & Beverage, Oil & Gas, Medical and Education to name a few. Her projects range from logos to advertising to packaging, but her passion is for functional website design and content management system production.

Frank Todaro
Partner & Client Strategist

Frank began his quest to understand sales and marketing when, as a young engineer, he was asked to sell consulting engineering services to oil and gas companies operating in the North Sea. Later as a management consultant with Ernst & Young he helped many businesses both large and small develop marketing plans, business plans and strategic plans. He later had significant roles on two large consolidation projects—one in the auto industry and the other in wholesale fuel distribution. He brought his diverse business skills to bear in the creation of Neos. Neos means new in Greek—in other words, new in an old language. Our name is a symbol of our commitment to merge the new and innovative with the tried and true to create a unique but effective marketing strategy for each of our clients.

Russ Waddill
Managing Partner & Client Strategist

Russ’ professional experience is in sales & sales management, business redesign/re-engineering, teaching entrepreneurship at undergraduate & graduate university level, marketing & product management, and consulting nearly 100 entrepreneurs and startups. His industry experience includes both Fortune 50 industrial manufacturing and retail sectors; his education includes an MBA from Rice University (2000). Russ joined Neos in July 2007 as a Partner. His primary goal is to grow Neos into the premier firm poised to help mid-size, B2B companies in Houston, Texas reach their growth targets through the use of the right mix of marketing strategy and tactics, combining the tried and true with the cutting edge.